the movie of Super Mario Bros. it’s not just being a success at the box office, with more than $1 billion in grosses around the world. Nintendo’s production in conjunction with the Illumination studio could also be watched in full on Twitter. A copy of the feature film appeared on the social network on April 28, allowing more than 9.3 million users to watch the adventure of Mario and company.
Initially, the film appeared in several tweets from the same user. However, as time went on, many others began to post the content, achieving more than 9 million combined views. The quality of both the image and the sound are not satisfactory, but they could kill the curiosity of anyone who wanted to check out the feature film.
They could, because almost three days later, Twitter removed most of the videos and user accounts that were posting them. Either way, the damage is done, as the top post racked up 8.5 million views before being taken down by Elon Musk’s platform.
It is worth remembering that it is not at all difficult to find complete versions of films on the bird’s social network. With a quick search, I found Avatar: The Way of Waterfor example.
Layoffs affected moderation on Twitter
The case of the film Super Mario Bros. it’s further proof of the moderation problem Twitter finds itself in 2023. When Elon Musk took over the company, he laid off half of the employees, many of them in trust, security and compliance. In addition, the duration of the videos increased, offering more than an hour of content in the posts.
From then on, the company created a type of voluntary work to go after fake news and posts, it was named “Community Notes”. However, as long as they allow users to upload full feature films, Twitter still has a lot of room for improvement.
In the United States, there is the Digital Millennium Copyright Act (DMCA) law, which allows companies that have their copyright to remove any content that violates this.
Super Mario movie passes $1 billion mark
The success of the Mario, Peach, Luigi, Donkey Kong, Bowser and Toad feature film is quite visible. According to the producer Illumination, responsible for bringing the film to life, the adventure based on the games surpassed the mark of US$ 1 billion at the global box office.
He left behind other works such as Ant-Man and the Wasp: Quantumania, John Wick 4: Baba Yaga It is Avatar: The Way of Water. In addition, Nintendo’s production is one of the few that reached 10 figures since the Covid-19 pandemic. Beside titles such as Top Gun: Maverick It is Jurassic World: Dominion.
No blue hedgehog on that list.
With information: The Verge It is Destructoid.
